We honed in on core features to create an MVP that worked for all users.
Modernizing pharmaceutical software is no simple task. Our work for DAA had to account for in-person workflows as well as virtual, ensure that pharmacies can stay compliant with stringent regulations, and deal with a lot of complexity while being intuitive enough that newly minted pharmacists could pick it up as easily as users with decades of experience. By prioritizing key features and functionality, we developed a product that was simple to use, while also creating a road map for future enhancements.
Much of the complexity of DAA’s software involved automation and workflows that had been built into the desktop application over the years: For instance, pharmacists need to know immediately how new drugs will interact with patients’ current prescriptions. The company’s new cloud-based offering includes that core functionality and allows DAA to roll out frequent updates as new features are introduced or state regulations change. It’s also easier to bring new customers on board and offers expanded functionality like the ability to file insurance claims electronically.
We designed a more intuitive interface.
Users had gotten used to workarounds and accepted the frustration of only being able to perform one function at a time. The updated software offers a clean dashboard with plenty of functionality, from tracking all open orders in a single dashboard to generating printable reports with the press of a button. With our new flexible user interface design, users are able to fill prescriptions while simultaneously looking up patient data or checking drug information to streamline their workflow.