Insights: UX & Design

Anti-patterns are a common design problem where work from another project or area is applied towards a current project, but something goes wrong in the new application.
Mobile app developers get a lot of guidance from Apple on how to create applications that will adhere to their best practices, get the most out of Apple technology, and get the highest ratings (and therefore placement) in Apple’s app store.
Online checkout should be an easy process, but checkout features become confusing and lose businesses potential sales. By implementing digital strategy and putting user experience first, these problems are easily solved.
We are delighted to be participating in the 2013 Blue Drop Awards, and we are proud to have five projects nominated.
Responsive design creates websites that present a similar user experience to all visitors, regardless of how the site is accessed (tablet, smartphone, desktop, etc.).
Most large companies have started to introduce mobile applications or mobile-optimized user interfaces to their users, but few have realized the full potential for success. It is not uncommon for us to work with companies on reviewing and re-thinking mobile strategy. Some common discussions include:
Especially with the introduction of SharePoint 2013 and increasing demand for cross-platform user experiences, SharePoint projects become more strategic in nature.

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Digital Marketing Strategy and
User Experience Blog

Read on for our announcements as well as thoughts on the latest developments and issues in business, strategy and technology.  We are open to your suggestions and welcome you to email us with any topics you’d like to see covered.  Finally, please feel free to make this blog interactive by commenting and asking as many questions as you like.  We look forward to the conversation. 

Authors

Alexander Castillo's picture
Erik Moldovan's picture
James Raddock's picture
Alex Asianov's picture
Michael Montecuollo's picture
Ellen Cowan's picture
Sal Magnone's picture
Lauren Sapienza's picture