Insights: Inspiration

In case you haven’t heard, an AI algorithm created by Google’s DeepMind group, recently concluded a series of Go matches against the 18-time Go world champion Lee Sedol and won….decisively.Why do you care?
Small to mid-size businesses (SMBs) face challenges specific to their scale.   A business under $75M can benefit explosively from Digital enablement, but only if it chooses its investments wisely.
You are on your way. Your team cares about the customer journey, your product (or service) and marketing vision are coming into fresh focus, and you are well on your way to Being Digital.Then, with a gut-wrenching squeal, the wheels grind to a near-halt.
As discussed in Being Digital: State of the Union, a full operational alignment is needed to truly go Digital as a company. I recently had the privilege of hosting an illustrious group of global Digital CTOs for a discussion at the CDX conference. After some live, on-stage brainstorming, we came out with this pronouncement: 
Having just returned from a whirlwind tour of several conferences, I can definitively state that there is deep misunderstanding of  what “Digital” means among senior business executives.“Being Digital” is not the same as having a Web site or even a site with a great Blog.
CopyPaste is a series of links to inspiring videos, art, music, images, and products, rounded up by our Creative Director Brent Arnold.
CopyPaste is a series of links to inspiring videos, art, music, images, and products, rounded up by our Creative Director Brent Arnold.

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