Bangladesh’s Largest Retail Chain Launches Their First eCommerce Site
Aarong, announced its first eCommerce site during Eid-ul-Fitr a couple of month ago. It is one of the first major Bangladeshi organizations to bring Western website design to Eastern audiences by providing a high-class user experience.
“Aarong took great care in ensuring that users get a high quality shopping experience in their online shop in sync with the brand promise.” -Tamara Abed, Senior Director, BRAC Social Enterprises
Aarong is one of the leading fashion and lifestyle brand in Bangladesh operating under BRAC, the largest non-profit in the world. Fighting to uphold the dignity of the marginalised, this chic brand’s mission is to provide income-generating and social development opportunities for rural women, while also protecting and promoting Bangladeshi handcrafts. DOOR3 acted as Aarong’s strategic partner for digital marketing and website design.
“This was an amazing project in the sense that we were doing something that would directly impact the lives of people on the ground in Bangladesh, helping them gain a better livelihood by expanding the market for their products. The trip that we took out there for the discovery was one of the most unforgettable experiences of my life,“ said Sean Robertson, DOOR3 Developer on the project.
Click here to learn more about DOOR3’s role with this project.
Founded in 2002, DOOR3 is a privately held digital agency, headquartered in New York City, with offices along the Eastern seaboard and in Europe. DOOR3 offers a full suite of digital services in Strategy, User Experience & Design, cross-platform Application Development and Maintenance & Support. In collaboration with our clients, we plan, design and build interactive applications for web, social and mobile media. DOOR3 offers a unique balance of award-winning user experience design and hard-core software development expertise. We provide both an unbiased “best tool for the job” technical advisory approach, as well as an objective and transparent approach to the commercial aspects of the vendor-client relationship. DOOR3 helps optimize solutions to maximize the business impact of digital investments by living at the intersection of enterprise marketing, product development and technology.
Photo by Sean Robertson.